Expanding Orthopedics Inc. (EOI), a privately held medical device company that develops and commercializes expandable spine surgery devices, has hired Dale Binke as vice president of U.S. sales. In his role, Binke will lead U.S. sales and further position the company for long-term growth.
Binke joins EOI with more than 26 years of experience in the medical device industry, including senior leadership roles with Medtronic plc, AlloSource, Spinal Elements and most recently with Trinity Orthopedics. In his previous positions, Binke was very successful driving market expansion and revenue growth as well as establishing strategic relationships with surgeons and industry players.
Binke said he is "thrilled to join EOI, one of the fastest-growing young spine companies, and use my extensive sales experience and broad spine network to drive the sales of the FLXfit expandable cage to the next level. I'm excited with the company's pipeline of spine products and its ability to fast execute to become a leader in the expanding devices market."
Ofer Bokobza, EOI's CEO, said Binke's experience in the spine industry will bring value to the company's team and reinforce its U.S. sales and distribution resources. "We see a steady increase of U.S. surgeons adopting the FLXfit as their preferred choice of treatment. Dale's appointment is our first step of growing our U.S. infrastructure to support the FLXfit adoption in the market as well as the pipeline of products underway," he added.
Expanding Orthopedics is based in Atlanta, Ga., and has an office in Israel.