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Spine maker adds key VP leadership positions.
January 6, 2012
By: Michael Barbella
Managing Editor
Spinal implant maker Globus Medical Inc. has been adding to its front-office expertise. In early January, the company hired Richard A. Baron to serve as senior vice president and chief financial officer (CFO). Baron has more than 30 years of financial management experience, including more than 20 serving as CFO for several medical device and pharmaceutical companies. Prior to joining Globus, Baron served as vice president of finance and CFO for Avid Radiopharmaceuticals Inc., ERT, Animas Corporation, Genex Services Inc., and Marsam Pharmaceuticals Inc. He received a B.S. in Economics from the Wharton School of the University of Pennsylvania and is a certified public accountant. “Rick is a veteran CFO with the perfect blend of financial expertise and healthcare industry experience and will be an immediate valuable addition to our executive management team,” said Dave Demski, president and COO. “In today’s spine market, for Globus to maintain its successful performance with our industry leading growth, it is imperative that we recruit and retain top talent in all areas, including finance. We are very pleased that Rick has decided to join our team.” In mid-December the company also added two new vice presidents to its executive team—David Veino, as vice president of marketing and Tom Kennedy as vice president of surgeon relations and education. Veino will lead Globus’ worldwide marketing efforts. Prior to joining Globus, he spent five years as global director of sales and marketing for the interventional spine division of Stryker. Prior to Stryker, Veino spent five years in sales with Atherotech culminating as vice president of sales. Prior to that, he held roles of increasing responsibility in sales and marketing at HeartGen Centers, Philips Medical Systems, Cor Therapeutics, and Parke Davis Pharmaceuticals. Veino holds a B.S. in Physiology from California State University, and has completed an Executive Management Program at Harvard Business School. Kennedy will be responsible for Globus’ Musculoskeletal Education and Research Center (MERC) as well as the Surgeon Relations Group. Previously, Tom was vice president of professional affairs and medical education for Smith and Nephew’s Biologics and Clinical Therapies Division. Prior to that he was director, of professional programs with Stryker Spine. Additionally, he has more than 15 years experience in various sales and marketing positions at C.R. Bard, Maxxim Medical and Johnson & Johnson. Kennedy earned a B.S. from Wichita State University and has completed several executive management courses at Emory University and St. Louis University. Founded in 2003, Globus Medical is based in Audubon, Pa.
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