Anyone familiar with the orthopedic industry knows this market is one of the most dynamic medical specialties. With sales expanding by double digits in most categories each year, orthopedic product manufacturers have strong momentum as they benefit from active baby boomers seeking knee, hip and shoulder joint replacement.

Despite a strong market, orthopedic product manufacturers face a plethora of difficult challenges—regulatory, competitive, reimbursement and others. To help them stay informed of critical developments, I’m excited to introduce Orthopedic Design & Technology, a new publication catering to the needs of busyorthopedic product professionals.

A controlled-circulation magazine, Orthopedic Design & Technology

offers our readers a comprehensive source of information for news, market trends and other developments to help them make informed decisions. You’ll find thorough coverage of issues and people affecting the orthopedic product industry. It will also serve as a forum for feedback and commentary from industry leaders.

Some readers may already be familiar with the staff of Orthopedic Design & Technology, which is brought to you by Ramsey, NJ-based Rodman Publishing. We are the same people behind Medical Product Outsourcing (MPO), a global publication serving the broader medical device community. Since 2003, MPO’s editorial content has helped OEMs better comprehend and prepare for the rapidly evolving device market, and we plan to bring the same approach and zest to covering the orthopedic market. Keep in mind, however, Orthopedic Design & Technology will be sharply focused on orthopedic product issues only because this is what you have asked for and expect.

In launching Orthopedic Design & Technology, the staff here has received tremendous help from a number of industry professionals. While it would be impossible to acknowledge them all, I would like to thank our editorial advisory board, which consists of seasoned industry professionals with decades of experience. Their unique insight has been a priceless asset in our efforts so far.

Finally, I’d like to encourage you to let us know your thoughts. Good, bad or indifferent, your opinion of this inaugural issue will help further guide Orthopedic Design & Technology’s editorial content to best serve your needs. You can reach me at [email protected] or at (201) 825-2552. I hope you enjoy our debut and encourage your input.

Andy Teng

Editor