ODT’s Most-Read Stories This Week—Aug. 19

It’s been a David vs. Goliath kind of week on the ODT website.

Conquering the Top 10 Orthopedic Device Companies report for page views was a feature about the startups and lesser-known firms making a name for themselves in the industry, though top company-related news competed for readership, as Globus Medical debuted a new growing rod system and ZimVie expanded its development agreement with Brainlab. 

Globus Medical’s MARVEL Growing Rod System is made for pediatric patients with early onset scoliosis; it is designed to obtain and maintain correction while allowing for growth through MI distraction. 

The ZimVie-Brainlab development agreement expansion gives ZimVie global co-marketing rights to Brainlab’s spine and trauma navigation technologies alongside its existing spine implant solutions. The companies are working to achieve compatibility between ZimVie’s Vital and Virage fixation systems and Brainlab spine and trauma navigation technologies, which help surgeons plan and execute spinal procedures, accurately place pedicle screws, and minimize radiation exposure. 

Other site traffic drivers this past week included Carestream Health’s new smart assist features for its DRX-Compass, and the launch of 4WEB Medical’s latest cervical spine plating solution. 

1. Making Waves: Orthopedic Companies Breaking Into the Market

2. Carestream Health Adds Novel Smart Assist Features on DRX-Compass

3. Globus Medical Debuts MARVEL Growing Rod System

4. 4WEB Medical Rolls Out Cervical Spine Plating Solution

5. ZimVie, Brainlab Expand Development Agreement to Include Co-Marketing