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OrthoPediatrics Broadens Market Reach of Specialty Bracing Division

The division is striving to increase care access by opening new clinics and acquiring clinics in target areas.

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By: Michael Barbella

Managing Editor

OrthoPediatrics Corp. is expanding the geographic footprint of its Specialty Bracing (OPSB) division by entering three target markets within Indiana, Colorado, and Florida.

Each of these new locations broadens the company’s position in targeted geographies, allowing it to partner with pediatric orthopedic surgeons in the region and treat children with non-operative solutions. Launched early last year, the OPSB division aims to increase worldwide care access by opening new (“greenfield”) clinics and strategically acquiring clinics in target geographies.

The new Indianapolis, Ind.-based OPSB clinic is located near Riley Children’s Hospital satellite facility and close to Peyton Manning Children’s Hospital. This greenfield site is the Hoosier State’s first OPSB clinic exclusively focused on pediatric and adolescent patients.

“I’m especially proud of our newest clinic in Indy,” OrthoPediatrics CEO David Bailey said. “As an Indiana-based company, being able to bring specialty care to kids in our Hoosier state represents not only a milestone for our business, but the power of partnership with other great organizations in our backyard.”

Although OPSB already had a clinic presence in Columbus, Ohio, the company recently opened a new greenfield site within the Nationwide Children’s Hospital Livingston Ambulatory Orthopedic Center. This new site will provide parents and patients specialized O&P services within the same building where they met their physician.

Moving west, OPSB recently acquired an O&P clinic group in Colorado, which will allow the OPSB to add additional sites beyond the greater Denver area.

In addition, OPSB recently acquired an existing clinic in Davie, Fla. The acquisition of this business will give OPSB a foundation for further greenfield expansion throughout the Sunshine State.

“We are excited to continue building on our strategy and increasing our presence through new clinics in Indiana, Ohio, Colorado and Florida,” OPSB Division President Joe Hauser stated. “Our team has a robust pipeline of opportunities, by way of opening greenfield clinics or strategic acquisitions. We will continue advancing this strategy in the coming years to ensure kids have access to quality care from coast to coast.”

Founded in 2006, OrthoPediatrics is ocused exclusively on advancing pediatric orthopedics. As such it has developed a comprehensive product offering to the pediatric orthopedic market to improve the lives of children with orthopedic conditions. OrthoPediatrics currently markets more than 70 products that serve three of the largest categories within the pediatric orthopedic market: trauma and deformity, scoliosis, and sports medicine/other procedures. OrthoPediatrics’ global sales organization is focused exclusively on pediatric orthopedics and distributes its products in the United States and more than 70 countries outside the United States.

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