Accu-Tube announces the official launch of the company’s updated branding and internal enhancements, including a new logo, colors, and website, during its 45th anniversary celebration. The company’s new branding and improvements have been rebuilt from the ground up to more closely reflect Accu-Tube’s strategic vision for growth and expansion, according to Kevin McGrath, newly appointed CEO.
“We are very proud of our reconfiguration across all spaces,” McGrath said. “It offers our customers a more informative platform to find out about our company, our history, the markets we serve, and our unique capabilities—all geared to provide optimal value to the customer.”
In August 2018, Washington Equity Partners, a private equity firm, announced that it had acquired Accu-Tube and had appointed McGrath as CEO. Bill Ellerkamp and Diane Loudon joined the company’s Board of Directors. Longtime employee Glen Brach has been promoted to vice president of engineering, and several other critical hires have been made for future growth.
Accu-Tube is continuing to expand into increasingly high-tech markets, such as aerospace and advanced medical device applications, and has updated its visual and online presence to better represent the wide range of services it offers to critical markets.
“We’re thrilled with the rebranding and the internal operational framework established to further expand Accu-Tube’s manufacturing footprint, employee base, and capabilities,” said Jesse Liu, a partner at Washington Equity.